Hair Color Consumers: Virtual Try-On Experience Interview

What We're Researching

We're running a paid study on how people approach hair coloring and use digital tools to preview changes. Our goal is to understand the decision-making process behind selecting new shades and the effectiveness of virtual try-on technology. Your feedback directly informs how digital beauty features are designed for everyday consumers.

How It Works

During this remote session, you will walk us through your typical routine for choosing and applying hair color. We will ask you to test a virtual try-on experience using both your computer and smartphone. You will share your screen to show us how you interact with the interface and react to the digital color previews. Finally, you will provide candid feedback on the tool's accuracy and ease of use.

Who This Is For

We are looking for people who regularly color their hair at home or at a salon. Candidates should be comfortable navigating digital beauty tools and expressing their opinions on user interfaces. You will need access to both a computer and a smartphone to participate in this study.

Responsibilities

• Walk us through your current hair coloring habits and shade selection process.
• Test a virtual try-on tool using both your smartphone and computer.
• Share your screen to demonstrate how you navigate the digital interface.
• Provide candid feedback on the realism and usability of the digital color previews.

Requirements

• Regularly colors hair (either at home or at a salon).
• Access to both a working computer and a smartphone.
• Comfortable sharing your screen and walking through a digital experience.
• Willing to discuss personal grooming routines and product preferences.