Benefits Decision Makers: Survey on Health Insurance Plans

What We're Researching

We are running a paid study on the decision-making process behind corporate health insurance plans. Understanding how businesses evaluate different coverage options helps improve the benefits ecosystem for everyone. This research focuses on the pain points and priorities that drive yearly renewal choices.

How It Works

You will complete a remote, 25-minute asynchronous survey regarding your company's benefits administration. The survey asks you to walk through your recent experiences evaluating health insurance providers and managing employee enrollment. You will evaluate several common pain points and rank the features most critical to your organization. The entire process is self-paced and completed entirely online.

Who This Is For

We welcome HR professionals, benefits administrators, and business owners who actively manage corporate health insurance. You must have recent experience evaluating, selecting, or renewing health coverage for your organization. We welcome directors of HR, benefits managers, compensation specialists, and operations leads.

Responsibilities

• Complete a 25-minute asynchronous survey on your own schedule
• Describe the process your company uses to evaluate health insurance options
• Identify key challenges you face during the annual benefits renewal cycle
• Rank the importance of various coverage features and provider tools

Requirements

• Professional involved in HR, benefits, or business operations
• Direct involvement in selecting or managing corporate health insurance plans
• Familiar with the annual benefits renewal process
• Comfortable answering detailed questions about insurance administration workflows