Marketing Professionals: 30-Minute Interview on Tools and Workflows

What We're Researching

We're running a paid study on the daily software tools that power modern marketing teams. We want to identify where current platforms excel and where they create administrative friction in your daily routine. This research directly informs how future marketing software is structured for better operational efficiency.

How It Works

You will participate in a 30-minute remote video call to discuss your current marketing processes. During the session, you will walk us through the primary software stack you use for campaign management, reporting, and execution. We will ask you to react to different workflow scenarios and explain how you handle common operational pain points. After the call, there may be an optional take-home exercise to dive deeper into specific tool configurations.

Who This Is For

We welcome active marketing professionals, campaign managers, growth marketers, and marketing operations specialists. You should have hands-on experience configuring and managing daily marketing workflows. Familiarity with standard industry tools and reporting platforms is highly recommended for this conversation.

Responsibilities

• Join a 30-minute remote video interview to discuss your professional routine
• Walk us through the software stack you use for daily marketing tasks
• Identify bottlenecks and friction points in your current workflows
• Complete an optional take-home exercise on campaign configuration

Requirements

• Active marketing professional, growth marketer, or campaign manager
• Hands-on experience managing daily marketing software tools
• Comfortable discussing workflow processes and software limitations
• Able to join a remote video call from a quiet environment